About

The Art of Beginning

How you start determines everything

I’ve spent years watching people – myself included – struggle to reach their goals.

Languages half-learnt. Projects abandoned. Routines that never stick. Over time, a pattern emerged: it’s rarely talent or willpower that trips us up. It’s how we take that first step.

This is what we call The Art of Beginning – the deliberate act of setting yourself up to succeed. A science-backed approach to face the challenges of learning with greater confidence and self-belief.

GonzoLabs was created as a place to test, learn and share what really works.

Regardless of whether it’s a new language, skill or lifestyle change – the same rules apply:

  • Keep it simple: focus on what matters.

  • Systems over motivation: success is built on solid habits and structure.

  • Experiment relentlessly: measure what works, discard what doesn’t and keep moving forward.

Your decisions today shape the future. Master the art of beginning and nothing new will ever feel impossible again.

Jamie Hylands
Founder, GonzoLabs

How to get involved

1. Explore the Labs

We run ongoing experiments you can join – test your habits, study smarter and track your own learning breakthroughs.

2. Subscribe to the newsletter

Weekly insights on memory, focus and skill acquisition. Plus early access to new Labs.

3. Grab the Book

The Middle is a best-selling memoir about falling apart and learning how to stitch yourself back together.